Privacy Policy

Effective Date: January 21, 2021

Last Updated Date: April 21, 2025

1. Introduction

Sheer Logistics – a company founded in 2009, registered in the USA under registration number Co. Reg. No.: LC1273761 – is committed to protecting your personal data and respecting your privacy. We offer transportation and logistics services in the logistics industry to our target audience of businesses.

This Privacy Notice explains how we collect, process, and share your personal data in accordance with applicable laws, including U.S. data protection laws (such as CCPA for California-based customers) and U.S. Federal Trade Commission (FTC) regulations. It also outlines your rights and our procedures regarding data protection.

2. Data Controller & Contact Information

Sheer Logistics is the data controller responsible for your personal data.
Primary Address:
635 Trade Center Blvd.
Chesterfield, MO, USA – 63005
Phone: 866-200-5884
General Email: info@sheerlogistics.com
Accessibility Inquiries: info@sheerlogistics.com

For any questions regarding this Privacy Notice or our data practices, please contact our Site Editor: Nick Fryer.

3. Data Protection Officer (DPO)

Our Data Protection Officer for Sheer Logistics is Nick Fryer and can be contacted at info@sheerlogistics.com.

4. Categories of Personal Data We Collect

Sheer Logistics may collect, store and process the following types of personal data about you:

Information You Provide:
Data submitted through forms on Sheer Logistics (e.g., when you sign up, contact us, or request information via sheerlogistics.com). This may include your name, contact details, preferences, and any other information you choose to provide.
Copies of Correspondence:
Emails, letters, and any other communications (by post, email, or through Sheer Logistics) that you send to us.
Survey and Questionnaire Responses:
Responses provided if you participate in any surveys or questionnaires using Sheer Logistics.
Website Usage Data:
Information about your visits to Sheer Logistics, including traffic data and details on how you interact with our content.
Device Information:
Technical data such as your IP address, browser type and version, time zone setting, operating system, platform, and other technology-related details from the devices you use to access Sheer Logistics.

5. Provision of Personal Data

If you fail to provide the required personal data:
When Sheer Logistics is legally obligated to collect certain data or needs it to perform our contractual obligations, your failure to provide this data may prevent us from fulfilling the contract (for example, providing you with transportation and logistics services). In such cases, we may have to cancel the relevant service or product, and you will be notified accordingly.

6. Purposes and Legal Basis for Processing

Sheer Logistics processes your personal data for the following purposes:

Ensure Optimal Presentation:
To display our website content on Sheer Logistics in the most effective manner for you and your device.
Send Relevant Information:
To communicate details about our transportation and logistics services and offerings (such as freight brokerage services) that may be of interest.
Contract Performance:
To fulfill our contractual obligations through Sheer Logistics with you.
Compliance with Legal Obligations:
To adhere to legal and regulatory requirements (including U.S. laws such as COPPA, DMCA, Electronic Communications Privacy, Federal Trade Commission Act and CCPA) and to satisfy Anti Money Laundering and Know Your Client requirements.
Feature Access & Account Protection:
To enable you to access various features on Sheer Logistics and to secure your account.
Third-Party Communications:
To allow third parties to contact you about relevant goods or services if you allow us to do so via Sheer Logistics.
Service Providers:
To transfer your information to our designated “Service Providers” so that they can service your requirements on or through Sheer Logistics.
Marketing Communications:
To send you marketing communications by electronic means (email or text) only if they relate to our transportation and logistics services or Sheer Logistics or offerings you have previously expressed interest in.
Statistical Analysis:
To aggregate your information with that of other users to generate statistical data that does not personally identify you after using Sheer Logistics. This aggregated data may be shared with third parties we collaborate with through Sheer Logistics.

7. Global Privacy and Data Processing Standards

Sheer Logistics respects and adheres to global privacy laws, using the GDPR as our benchmark standard. We ensure that your personal data collected via Sheer Logistics is processed in accordance with the highest legal requirements worldwide. To achieve this, we rely on the following lawful bases for processing your personal data:

Performance of a Contract (GDPR Article 6(1)(b))
Sheer Logistics processes your data as necessary to fulfil our contractual obligations to you—such as providing the goods or services you have requested.
Legal Obligation (GDPR Article 6(1)(c))
Sheer Logistics may process your data when required by applicable laws or regulations. This ensures that our operations comply with legal and regulatory requirements in all jurisdictions.
Legitimate Interests (GDPR Article 6(1)(f))
Sheer Logistics, in certain instances, may process your data to pursue our legitimate interests. This includes optimizing content presentation, delivering relevant promotions, improving our services, and preventing fraud, provided that these interests do not override your rights and freedoms.
Consent (GDPR Article 6(1)(a))
Where you have explicitly provided consent—such as for marketing communications or the use of non-essential cookies—Sheer Logistics processes your data based on your agreement. You may withdraw your consent at any time, and this withdrawal will not affect the lawfulness of any processing conducted before the consent was withdrawn.

By following these standards, Sheer Logistics ensures that our global data processing practices meet or exceed stringent privacy requirements, providing you with consistent and reliable protection of your personal data wherever you are located.

8. Marketing Communications

Sheer Logistics will only send you direct marketing communications by electronic means (email or text) if:

You have provided explicit consent to Sheer Logistics.
You have previously interacted with the Sheer Logistics website or Sheer Logistics and the marketing relates to our transportation and logistics services or similar offerings.
You exercise your right to opt out of marketing communications. You can do this by contacting us at info@sheerlogistics.com or by unsubscribing via the link provided in our communications.

9. Sharing Your Personal Data

Sheer Logistics may share your personal data with third parties only under the following circumstances:

Within Our Group:
With companies that are part of our corporate group.
Service Providers:
With trusted third parties that assist in processing your requests or fulfilling contractual obligations using Sheer Logistics.
Legitimate Interests:
When sharing is necessary for our legitimate business interests (or those of a third party), provided that your rights and interests do not override these interests.
Business Transfers:
In connection with the sale, transfer, or merger of parts of Sheer Logistics business or assets.
Legal or Regulatory Compliance:
When required to comply with applicable legal or regulatory obligations, including those set out in U.S. data protection laws, including the California Consumer Privacy Act (CCPA).

All third parties receiving your data are contractually bound to process it only on our instructions and in compliance with applicable data protection laws.

10. Cookies

Cookies are small files placed on your device when you visit Sheer Logistics. We use cookies to:

Recognize you and store your preferences on Sheer Logistics.
Enhance the performance and functionality of Sheer Logistics.
Generate aggregated statistical data for Sheer Logistics.
Deliver targeted advertising relevant to your interests when visiting Sheer Logistics.

Categories of cookies include:

Strictly Necessary Cookies: Essential for the operation of Sheer Logistics.
Performance Cookies: Collect data on how visitors use Sheer Logistics to create anonymous aggregated data.
Functionality Cookies: Enable a personalized experience by remembering your preferences for Sheer Logistics.
Targeting/Advertising Cookies: Deliver adverts tailored to you.

Some cookies remain on your device between sessions. You may disable cookies by adjusting your browser settings; however, doing so may limit the functionality of Sheer Logistics.

We use cookies in compliance with applicable legal frameworks such as the EU’s ePrivacy Directive and GDPR, and U.S. data protection laws, including the California Consumer Privacy Act (CCPA). A cookie consent banner is provided on our website, and you may adjust your preferences at any time via our https://sheerlogistics.com/privacy-policy.

11. Data Security

Sheer Logistics has implemented robust security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. Access is restricted to Sheer Logistics employees, agents, contractors, and other third parties who require it for legitimate business purposes and who are bound by confidentiality obligations.

In addition, Sheer Logistics has established procedures to address any suspected data breach. If a breach occurs, we will promptly notify you and any applicable regulatory authorities, in accordance with U.S. data protection laws, including the California Consumer Privacy Act (CCPA). Our technical safeguards include encryption, regular security audits, and strict access controls.

For any security-related inquiries, please contact us at info@sheerlogistics.com.

12. Data Retention

Sheer Logistics will retain your personal data regarding Sheer Logistics only for as long as necessary to fulfil the purposes for which it was collected, including meeting any legal, regulatory, accounting, or reporting requirements, as defined by 2 years.

To determine the appropriate retention period, Sheer Logistics considers the quantity, nature, and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure, and the applicable legal requirements.

Once your data is no longer needed, it will be securely deleted or anonymized.

13. Your Data Protection Rights

This section explains your rights regarding how your personal data is processed by Sheer Logistics. If you wish to exercise any of these rights, please contact us using the details below.

Right to Withdraw Consent:
You may withdraw your consent at any time. This will not affect the lawfulness of any processing prior to your withdrawal but may limit our ability at Sheer Logistics to provide certain services.
Right of Access:
You have the right to access the personal data Sheer Logistics holds about you, free of charge.
Right to Rectification:
You have the right to request that we correct any inaccurate or incomplete personal data.
Right to Erasure (“Right to be Forgotten”):
You may ask us to delete your personal data, subject to certain exceptions where retention is legally required.
Right to Restrict Processing:
You can request that we limit the processing of your personal data.
Right to Data Portability:
You have the right to receive your personal data in a structured, commonly used, machine-readable format or to have it transferred to another controller.
Right to Object:
Under certain circumstances, you have the right to object to the processing of your personal data.
Rights under CCPA/CPRA:
For California residents, this includes the right to know, the right to delete, and the right to opt out of the sale of personal information.
Rights under PIPEDA:
For Canadian residents, this includes the right to access and correct your personal information.

To exercise these rights, please contact us at info@sheerlogistics.com.

Representatives of Sheer Logistics will respond within the timeframe required by applicable law. We endeavor to respond to all privacy requests within 30 days of receipt, ensuring prompt and effective compliance with global data protection regulations.

14. International Transfers of Personal Data

Your personal data may be transferred to and stored in destinations in and outside the European Economic Area (EEA) and processed by personnel operating outside the EEA.

Whenever we transfer your data, we ensure that a similar level of protection is maintained by implementing one or more of the following safeguards:

Adequacy Decisions:
Data is transferred only to countries deemed by the European Commission to provide an adequate level of protection.
Standard Contractual Clauses (SCCs):
We use contracts (when requested) approved by the European Commission to safeguard your data.
Privacy Shield (or Successor Frameworks):
Where applicable, for transfers involving US-based providers.
Other Safeguards:
Such as Binding Corporate Rules (BCRs) or approved codes of conduct.

For further details on the specific mechanisms used for international transfers, please contact us at info@sheerlogistics.com.

15. Changes to This Privacy Notice

We may update this Privacy Notice from time to time to reflect changes in our data processing practices or legal obligations, including updates under U.S. laws such as COPPA, DMCA, and the Electronic Communications Privacy or changes in the USA. All updates will be posted on this page with a revised “Effective Date” (Thu Jan 21 2021 00:00:00 GMT+0000 (Greenwich Mean Time)). Significant changes may also be communicated via website banners on sheerlogistics.com and notifications sent to info@sheerlogistics.com. Please review this page periodically to stay informed of any updates.

16. Complaints

If you believe that our handling of your personal data does not comply with applicable data protection laws under the U.S. data protection laws, including the California Consumer Privacy Act (CCPA), you have the right to lodge a complaint with the relevant supervisory authority in Missouri. Alternatively, you may contact us directly to discuss your concerns at info@sheerlogistics.com or 866-200-5884.

7. Contact Sheer Logistics

If you have any questions or concerns regarding this Privacy Notice or our data practices, please contact us at:

Full Legal Entity Name:
Sheer Logistics (a.k.a. SheerTrans Solutions, LLC)
Operating under the brand(s): Sheer Logistics

Address:
635 Trade Center Blvd.
Chesterfield, MO, USA – 63005
Phone: 866-200-5884
General Email: info@sheerlogistics.com
Privacy/Accessibility Inquiries: info@sheerlogistics.com / info@sheerlogistics.com